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Silicone Rubber Bracelets – Will They Give You a Hand in Your Marketing Campaign?

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Silicone rubber bracelets, also known as silicone wristbands, are a fashion trend that’s here to stay. Made hugely popular by the now familiar golden yellow of the Livestrong wristbands, these inexpensive silicone bracelets come in all manner of sizes and colors, and most have been branded with uplifting words of wisdom, and encouragement.

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In fact, if you didn’t already know it, silicone wristbands are used by many charities, charitable foundations and events to raise money. This is due almost entirely to its inexpensive price tag, which makes it easy for any charitable organization to purchase large quantities of these silicone wristbands and in turn keep the cost for potential donors to a minimum, making everyone happy. The charity raises the money it needs, the people buying the silicone rubber bracelets are happy to have made a contribution towards charity and they also end up with a socially wearable wristband that not only makes a statement, but which also looks good pop it fidget.

It is a mistake however, to believe that these silicone wristbands are used solely by charities or charitable organizations. This is simply not true. Many organizations utilize these popular rubber bracelets to promote their products and brands, and even to promote their events. If you think about it, what could be better advertising for a company than for hundreds of thousands of people to be wearing the name or slogan of their company on their wrists?

And even better, with the advancement of technology, you don’t need to be hide-bound to using only one color for your wristbands either. You can have a multitude of colors on these silicone rubber bracelets (some colors even swirled together for greater effect), to get your message across to the masses.

It also has to be said that one of the best things with this trend towards wearing silicone wristbands, is that there is no age barrier. There is no unspoken social taboo that stops adults from wearing these bracelets, just as there is nothing that screams “mom and pop accessories” to the millions of kids wearing these bracelets. In fact, silicone wristbands are probably one of the very few things in the world to transcend the age gap and become the cool new look for just about everyone to sport on their wrists.

Speaking of which, it also probably hasn’t escaped your notice that these multi-colored silicone rubber bracelets are just about everywhere you look these days – including popular sporting events. And for ‘popular sporting events’ you can basically substitute just about any and every sporting event popular just about anywhere you look.

Such as, major league football games, international cricket matches, tennis events, world championships, and yes, also the ‘big’ events held for schools, towns and the like. Just by wearing one of these simple yet colorful wristbands you can show your support for your team, your school or even your favorite player. Or if you like, you can show your support for everyone and wear a dozen different colored bracelets instead of just the one. 

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